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Case Studies

 
Case Studies: Real Brands, Real Results
 

Here are examples of brands we've successfully connected with Chinese social commerce channels. 

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Product: Australian Health Supplement

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Challenge: The brand had strong product quality but no presence in China. They didn't have a Tmall store or local marketing team. They wanted to test the market with minimal cost and risk.

Solution: We matched them with 2 WeChat group-buy leaders whose members were health-conscious and familiar with Australian supplement brands.

Results:

  • 500+ units sold

  • $15,000+ GMV

  • 22% repurchase rate within 30 days

  • Direct feedback from 80+ buyers used for product improvement

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Product: Southeast Asian Premium Food

Challenge: The brand had high-quality products but was struggling with high marketing costs on traditional e-commerce platforms. They wanted to reach corporate buyers for bulk, stable orders.

Solution: We matched them with a corporate procurement platform used by a large enterprise for employee benefits.

Results:

  • 2,000+ units bulk order (first order)

  • $60,000+ GMV

  • Client confirmed recurring orders every quarter

  • Zero marketing cost — just product cost and shipping

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Product: European Organic Skincare

Challenge: The brand had a strong sustainability story and premium packaging, but Chinese consumers were unfamiliar with the label. They needed authentic word-of-mouth to build credibility, not just traffic.

Solution: We matched them with 5 Xiaohongshu KOCs who specialize in organic and clean beauty. Each creator received samples and wrote authentic "seeding" posts with real usage photos.

Results:

  • 30+ seeding posts published

  • 300,000+ total views across all posts

  • 200+ direct inquiries from interested buyers

  • 3 distributors reached out for wholesale partnership

  • Brand search volume on Xiaohongshu increased 3x 

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Product: Japanese Smart Home Appliance

Challenge: The product had a unique function that was hard to explain with text alone. It needed visual demonstration to show how it works and why it's better than competitors.

Solution: We matched them with 2 Douyin live-stream hosts who specialize in home gadgets. The hosts demonstrated the product in real-time, answered questions, and created urgency with limited-time discounts.

Results:

  • 1,000+ units sold across 3 sessions

  • $40,000+ GMV

  • Average conversion rate 2.8x higher than brand's own social media ads

  • 200+ user-generated videos created by buyers showing product usage

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Product: New Zealand Baby & Maternity Products

Challenge: The brand had a strong safety reputation in its home market but faced fierce competition from well-established local brands in China. They needed a targeted approach to reach new mothers who value imported products.

Solution: We matched them with a mix of WeChat group-buy leaders focused on mom communities and Xiaohongshu KOCs who write about parenting.

Results:

  • 3 WeChat group campaigns, 800+ units sold

  • 15 Xiaohongshu posts, 200,000+ total views

  • 35% of first-time buyers repurchased within 60 days

  • Brand ambassador program launched with top 10 buyer​​​​​​​

Shared Resources
 

 

Product Supply Chain

Integration of 10,000+ quality brand product supply chains across all categories – 5 million SKUs available for livestreaming selection.

Journalists & Streamers

500+ media journalists and a nationwide network of top 1000 livestreaming sales anchors (mid tier, top tier, and super top).

Livestreaming Bases

Over 30 tier 1 livestreaming bases located in Guangzhou, Zhengzhou, Hangzhou, Yiwu, Wenzhou, Shenzhen, Chengdu, Shenyang, and Linyi.

Official & Self Media Platforms

Strategic cooperation partners of Xinhua News Agency, People’s Daily, China Central Television (CCTV), Taobao, Douyin, Kuaishou, Weishi, Jingxi, Pinduoduo, and Mogujie.

Mainstream Media & MCN Agencies

A matrix of 500 official media outlets and websites, 1,000+ MCN agencies, and 50,000+ entertainment & e-commerce streamers.

 
Service Platform
 

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Your product could be featured here. We're actively expanding our product pool and looking for quality brands to connect with our channel network. If you're interested in reaching Chinese social commerce buyers through our platform, submit your product today. Selected brands will get priority matching with our channel partners.

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